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Taking Your Business Web Presence To The Next Level: What You Need To Know

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As a business owner and leader, you are constantly looking for ways to optimize your business's efficiency, both in person and through technological means. For many businesses, the toughest aspect of this is a web and mobile access presence for both the company and its customers. However, taking your business to the next level when it comes to web presence does not need to be overly confusing or complicated. All you need to do is get to know a little more about application acceleration and how it can benefit your business's web practices. 

What Is Application Acceleration?

The idea behind application acceleration is to take the basic business practices of a company including customer service, sales, inventory, financial records, and even scheduling and staffing from being a brick-and-mortal model to a virtual and digital one. 

While many companies have such services, they are often divided between closed office networks (only accessible in the office), customer websites, and the like. Integrating these services into a cloud-based network is the essence of application acceleration. Application acceleration uses many different technologies to achieve this goal for your business, and takes much of the tech burden off of your company. 

How Does Application Acceleration Benefit Your Business?

The integration of formerly closed and separate systems into a cloud-based network has many benefits for your business. First, your staff will be able to access the network from anywhere they need to. This can mean an employee can check their schedule, request time off, or even send in a report they forgot to submit before heading home from anywhere with internet access.

Additionally and most importantly, application acceleration can serve to enhance a customer's experience. Mobile apps and websites that are not cloud-based are generally slower and less user friendly. Systems that are not integrated struggle to send information back and forth, causing a slowdown of the website which can drive away customers. 

Streamlining mobile and web operations and using offsite servers to maintain a high-speed web and mobile presence also saves your company money in the long run. These services provide a more stable web and mobile presence that is less susceptible to crashing and disruption. It is also more secure, as such networks are carefully controlled and monitored by the application acceleration service you hire to work on your web presence. 

Application acceleration will help you take your business to the next level in your web and mobile presence. Because online interactions and mobile business is becoming increasingly common and important, you should get to work right away to optimize your business model.